Realism in Product Marketing

Oh! It is so refreshing to have a breath of fresh air:

[www.datapower.com]

As enterprises deploy sophisticated XML-enabled applications, they face several adoption hurdles:

* Poor performing applications – Powerful applications rely on complex processing of large XML files. XML is a text-based encoding standard that slows ordinary processors to a crawl, rendering applications unusable.

I really appreciate this company’s forthrightness…

Comments

2 responses to “Realism in Product Marketing”

  1. alecm
    re: Realism in Product Marketing

    I suppose I can say one thing in XML’s defence:

    “At least it’s not ASN.1”

  2. Chris Samuel
    Alternative to XML

    Came across this today.. http http://www.yaml.org/

    YAML == YAML Ain’t Markup Language. 🙂

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