If you’re a trillion-dollar company in a litigious global environment, why race to market in a new product space with a service that regulators will crawl over and demand changes to in the name of protectionism the consumer, and pundits will do naught but compare it unfavourably to all the other equally unfavourable solutions in the same space?
Why do that, when instead you can pay a trifling sum and have your major competitor take away most of the heat, pain, and criticism… and then build your own slicker solution five years later?
In other words: basically like all other Apple products?
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